APRT3 Wines
Brand Films & Wineclips
APRT3 Wines is where I got to go fully creative — building brand films that feel rebellious and playful.
My role here wasn’t just to “make videos”, but to translate identity into story: from a crowdfunding film about independence and growth, to wineclips that merge product, music, and visual art into one experience. Everything is built around the same idea: do it differently, do it with intention, and make people feel the brand instead of being sold to.
Role: Concept Creator · Director · Filmmaking · Camera Operator · Video Editor
Pimp My Winery — The Crowdfunding
Brand Short Documentary
A brand film created to introduce APRT3 Wines and support their crowdfunding campaign by showing who they really are. Instead of focusing on asking for help or money, the film looks at how the project started, why staying independent matters, and what it means to grow without losing identity. The approach was raw and direct, leaning into imperfection, humour, and honesty — letting attitude and personality lead the story.
InteGraal — Wineclip
A cross-art collaboration where film connects everything: 650 hand-made ceramic tiles by Paulo Rocha, an original track by Stereossauro — a well-known Portuguese producer with a long career across electronic and experimental music — and a one-time wine release that became collectable artwork. The bottle links directly to the videoclip through a QR code, turning the wine into a complete audiovisual experience.
(Stereossauro × Paulo Rocha Collaboration)
The “?” Wine —
A playful brand film built around one idea: if even the creators don’t agree on what this wine is, why pretend it fits a label? The interrogation point became the identity, and the QR code in the back of the bottle lets people taste and vote — turning the audience into part of the story.
Rosé, Red, or Something Else?